“After several years of operating the Todd Shelton brand using the same production model as every other fashion brand (design garments and find a factory to make them), we questioned our direction. Then made the biggest decision we’ve ever made. We built a factory.”
In an effort to avoid future supply chain problems, Todd Shelton decided to enter the manufacturing business and build a factory. The brand formerly outsourced their manufacturing to other US factories which brought some issues with supply and quality control.
By opening a new factory, the Todd Shelton brand is creating jobs and starting a new history and tradition of manufacturing. Of course, the best part of it all is that they are building their factory right here in the United States!
What started as a business decision to solve a problem has turned into a way for the Todd Shelton brand to further it’s passion and creativity. “Made in USA” has become a staple of the brand’s identity. This three part series allows us to witness a true American brand building a new foundation while continuing to uphold its original ideals. Read their story of passion and ingenuity by clicking on the links below.